McGarrah Jessee is seeking a platform-native Content Creator who excels in social media content creation. The role involves ideating and producing engaging content for TikTok and Meta, with a focus on driving engagement and aligning with client goals.
Responsibilities
- Ideation & Strategy: Brainstorm and concept original content pillars and individual posts that align with client KPIs and brand voice
- Full-Stack Production: Own the end-to-end process: scripting, storyboarding, lighting, filming (primarily on mobile) and audio capture
- Platform-First Editing: Edit high-energy videos with a deep understanding of platform-specific trends (transitions, trending audio, text overlays and pacing)
- Copywriting: Write punchy, platform-appropriate captions and on-screen text that drive engagement and clicks
- Trend Mining: Actively monitor TikTok and Meta ecosystems to identify emerging trends, sounds and memes before they peak, adapting them for our clients
- Collaboration: Work closely with Brand Managers and Media Buyers to ensure content is optimized for both organic reach and paid performance
Skills
- A proven track record of creating short-form video content that drives measurable engagement (please include links to handles or a reel)
- Expert-level skills in Adobe Premiere Pro/After Effects
- Animation skills and knowledge of visual/video styling are plusses
- You know the nuances between a 'TikTok vibe' and an 'Instagram aesthetic.'
- You understand how the algorithms prioritize content
- Ability to juggle multiple clients, meet tight deadlines and incorporate client feedback without losing creative integrity
- Ability to pitch and sell social-forward ideas to clients
- At least 1–2+ years of experience creating engaging content
Company Overview
McGarrah Jessee is a independent advertising agency. It was founded in 1996, and is headquartered in Austin, Texas, USA, with a workforce of 51-200 employees. Its website is https://mcj.co.