Levi Strauss & Co. is a company that values individuality and making a positive impact. They are seeking a Production Coordinator for their CRM and Lifecycle Marketing team to manage multi-channel direct marketing programs, focusing on email, app push notifications, and SMS, while collaborating with various partners to enhance customer experiences.
Responsibilities
- Support the Marketing Manager in the brainstorming, execution, and ongoing optimization of marketing programs across email, app, and SMS channels
- Aid in creative briefing, documentation, and partner feedback
- Implement A/B testing strategy for program content, subject lines, send timing, and audience segmentation
- Collaborate with product, data science, and vendor partners to bring personalized, data-driven experiences to life
- Launch and update programs with promotional calendars and eCommerce strategy changes
- Manage hands-on campaign setup (audience definition, content configuration), QA, and deployment for email, push notification, and SMS campaigns within the marketing platform
- Build audience definition, content configuration, and scheduling for ad hoc and planned promotional sends
- Resize and adapt creative assets (graphics, images, copy) for use across channel templates and device types
- Ensure all campaigns meet brand standards, are error-free, and render correctly across clients and devices before deployment
- Maintain accurate campaign documentation and production timelines
- Be the daily contact with external vendors and technology partners supporting campaign execution and personalization
- Partner with team members across Marketing, Creative, Retail, Product Management, and Data Science to agree on campaign goals and deliverables
- Communicate on project status, flag risks early, and meet deliverables
- Learn and contribute to weekly performance reporting for email, app, and SMS channels. Summarize data into applicable insights and present recommendations to the Marketing Manager and partners
- Conduct ongoing competitive research to identify the best CRM, automation and messaging strategies
- Support the testing roadmap by helping track experiment results and contributing to a culture of optimization
Skills
- BS/BA in Marketing, Business, Communications, or a related field, or equivalent professional experience
- 1–2 years of experience in a B2C marketing, CRM, or digital production role
- 1+ years of experience with marketing automation or campaign management platforms (e.g., Cordial, Braze, Salesforce Marketing Cloud, Iterable, or similar). Experience editing email templates and timelines
- Exposure to personalization or dynamic content tools (e.g., Movable Ink, Zembula)
- Comfortable working with web analytics tools (e.g., Adobe Analytics, Google Analytics, Tableau) or eager to develop this skill
- Project management skills
- Collaborate across teams and with external partners
- Experience with the B2C customer journey and lifecycle marketing principles
- Curiosity and a willingness to test new ideas, challenge assumptions, and learn from results
Benefits
- Base pay
- Incentive plans
- 401(k) matching
- Paid leave
- Health insurance
- Product discounts
Company Overview
Levi Strauss & Co. is a brand-name apparel company designs, markets, and sells jeans, casual and dress pants, jackets, skirts, and more. It was founded in 1853, and is headquartered in San Francisco, California, USA, with a workforce of 10001+ employees. Its website is http://levistrauss.com/.Company H1B Sponsorship
Levi Strauss & Co. has a track record of offering H1B sponsorships, with 8 in 2026, 37 in 2025, 42 in 2024, 49 in 2023, 76 in 2022, 59 in 2021, 39 in 2020. Please note that this does not guarantee sponsorship for this specific role.