Stream is a company dedicated to elevating the quality of apps for billions of users globally. They are seeking a Digital Marketing Specialist who will manage their presence in developer channels and run various marketing programs aimed at engaging the developer community.
Responsibilities
- Own and grow Stream’s presence across key developer channels, including Discord, X/Twitter, Reddit, and wherever else developers gather
- Engage authentically with community members alongside DevRel - answering questions and sparking conversations, not just promoting
- Surface developer feedback from these communities back to the right internal teams
- Monitor community health and report on growth, engagement, and sentiment
- Identify, evaluate, and manage sponsorship opportunities with developer-focused YouTube channels, newsletters, podcasts, and independent writers
- Build and maintain relationships with content creators and developer influencers who fit Stream’s audience
- Negotiate and coordinate sponsored-content deliverables, keeping quality high and messaging on-brand
- Track the ROI of each campaign and keep improving the program
- Drive the strategy and execution of our developer email program - newsletters, announcements, and lifecycle messaging
- Partner with content and DevRel on messaging, and segment audiences thoughtfully
- Measure opens, clicks, and downstream signups, and use what you learn to improve performance
Skills
- Hands-on social and email marketing experience - you've personally run social channels and email programs, not just watched them happen
- Comfort engaging with developers, or real eagerness to learn, including the ability to hold an authentic conversation in a technical community
- Strong, clear, concise writing and the ability to match a brand voice
- Strong organization and self-direction - you can juggle social, email, and a sponsorship pipeline at once without dropping the ball
- A data-aware mindset; you track your own work and use metrics to improve it
- Active, applied use of AI tools in your daily work
- An agile, collaborative, learning-oriented approach
- Agency experience
- B2B SaaS background
- Experience marketing to developers, or to a similarly specific, high-tech niche audience
- Hands-on experience with email platforms such as HubSpot, Salesforce, ActiveCampaign, or similar
- Hands-on experience building community on platforms such as Discord and Reddit
- An established track record or following within a developer or technical community
Benefits
- 19+ days of paid time off plus 10 paid holidays
- Hybrid work flexibility (3 days a week from the office)
- Free health insurance for the employee and partial coverage for dependents (80% contribution for health, 100% for dental and vision)
- 401k contribution plan with 4% match
- Fitness stipend
- Company equity
- Dog-friendly office!
- A MacBook Pro provided
- A Learning and Development budget
- Team lunches and plenty of snacks
- RTD pass + free parking pass on Pearl Street
- Bi-weekly office massages
- An office on Pearl Street in downtown Boulder
- 12 weeks paid parental leave for primary parents
- The opportunity to attend or present at global conferences and meetups
- The possibility to visit our office in Amsterdam
Company Overview
Stream builds chat and feeds for applications at scale in a fraction of the time and cost of developing in-house. It was founded in 2014, and is headquartered in Boulder, Colorado, USA, with a workforce of 51-200 employees. Its website is https://getstream.io/.