Note: The job is a remote job and is open to candidates in USA. The Orchard is a leading music distribution company operating in 45 markets worldwide, and they are seeking a College Marketing Representative to advocate for their artists on college campuses. The role involves promoting artists through digital and in-person marketing strategies, building relationships with local influencers, and organizing events to support music releases.
Responsibilities
- Organically create awareness of The Orchard’s artists by liaising with and building relationships with influencers in your markets such as: your college radio station, DJs, student organizations, college newspaper and local sites to exploit all opportunities for exposure such as reviews, radio plays, and interviews
- Maintain a local social media presence that promotes the artists you’ll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard’s artists
- Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus
- Research appropriate online sites, forums, and networks for the key 18-24yr old demographic for each artist
- Research & attend local and campus events that will best facilitate the promotion of our artists
- Attend our artists' shows to hand out promotional tools and get feedback from fans
- Submit a detailed report on your marketing successes and initiatives for each campaign you run
Skills
- You are an Undergraduate Student currently enrolled in a 4 year university with a minimum of 2 years left prior to graduation
- You are able to manage your own hours and be accountable for the work assigned to you
- You have a passion for music, an understanding of how your peers discover and consume music, and a deep interest in music business & marketing
- You have an understanding of social media marketing, you stay current on trends, and you have an active presence creating content on TikTok, Instagram, Twitter, Facebook
- You have availability of 20 hours per week
- You're well-written, well-spoken, a team player, and an excellent communicator
- You have transportation methods
- You have a flexible schedule for team conference calls and tour coverage
- Cover letters in addition to resumes preferred
Benefits
- You will gain real world music industry experience that will be a great addition to your resume
- You have the opportunity to express your creativity through your locally run social channels, in our team brainstorms, and in your concert/album reviews
- You’ll have access to inside information that will improve your marketing outreach
- You’ll receive free ticket(s) into our artists’ shows & possible meet and greet passes*
- You’ll build valuable relationships within your local music industry + many more!
Company Overview