Note: The job is a remote job and is open to candidates in USA. Xometry is a digital marketplace that connects manufacturers with resources to grow their business. As a Digital Marketing Associate Account Manager, you will collaborate with clients to understand their business objectives and design digital strategies to drive outcomes.
Responsibilities
- Serve as the primary strategic lead for a portfolio of industrial clients to cultivate strong and trusted partnerships with each of them
- Plan, collect, and document client goals and deliverable feedback for use by cross-functional teams (coordinators, design, development, and SEM)
- Partner with cross-functional teams to execute marketing campaigns, ensure alignment with client expectations, and deliver on ROI
- Lead biweekly or monthly (dependent on program scope) client calls to review program KPIs, deliverable updates, and program progress
- Consult with and educate clients on the digital marketing best practices that guide the strategic direction for their program
- Address clients’ questions or concerns about the performance of their program and provide strategic and tactical solutions
- Leverage data analytics to uncover actionable insights, identify trends, and make informed recommendations to optimize marketing campaigns continually
- Collaborate with Sales to offer a holistic service that can lead to increased revenue
- Develop, present, and implement holistic growth marketing strategies that align with the clients’ goals, covering aspects like user acquisition, conversion, and revenue growth
Skills
- Bachelor's degree
- 1-3+ years experience in a digital marketing role; agency preferred
- Minimum 1 year of client-facing experience
- Minimum 1 year of project management experience
- Some knowledge of best practices for SEO, social media, email marketing, and/or blog writing
- Experience with our tech stack: Hubspot, Google Analytics, and WordPress
- Outstanding communication and people skills
- B2B and/or industrial/manufacturing industry knowledge
- Experience using SEO tools (e.g., SEMRush, AHRefs, Google Ads, Optmyzer, Google Search Console), LinkedIn analytics, Data Studio reporting from Google, A/B testing software, and/or chatbot plugins
- Experience using marketing platform tools (e.g., HubSpot, Pardot, etc.)
- Certifications: Google Analytics, Google Ads, and/or project management
Benefits
- 401(k) match
- Medical, dental and vision insurance
- Life and disability insurance
- Generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave
- EAP
- Other wellbeing resources
Company Overview
Xometry is an online marketplace that allows customers to access a network of machine shops and custom manufacturers. It was founded in 2013, and is headquartered in Gaithersburg, Maryland, USA, with a workforce of 1001-5000 employees. Its website is https://www.xometry.com.