Note: The job is a remote job and is open to candidates in USA. BettingJobs is a fast-growing US facing sweepstakes and social casino brand seeking a Director of Product & Commercial Analytics. This role focuses on driving growth, profitability, and player value by transforming data into actionable commercial decisions across various functions including Product, Acquisition, and Operations.
Responsibilities
- Own key metrics including LTV, ROAS, payback, retention, player value, profitability, and cohort performance
- Evaluate acquisition quality, CRM effectiveness, VIP progression, and player lifecycle performance
- Identify opportunities to improve growth, profitability, retention, and player value
- Develop frameworks that help leadership allocate resources and investment effectively
- Partner with Product and Game Operations to evaluate game performance, feature launches, promotions, loyalty programs, jackpots, and personalization initiatives
- Measure engagement, retention, conversion, and monetization performance
- Analyze provider, content, and supplier performance to support commercial decision-making
- Analyze payments, chargebacks, fraud trends, KYC outcomes, redemptions, and operational risk
- Monitor purchase-to-redemption behavior, redemption velocity, and sweepstakes-specific economics
- Help distinguish healthy growth from activity that creates financial, operational, or compliance risk
- Develop forecasting models for acquisition, retention, purchases, redemptions, and profitability
- Support budgeting, planning, and scenario modeling
- Build executive reporting and KPI governance frameworks
- Deliver strategic recommendations that improve business performance
- Establish a trusted source of truth across the business
- Improve visibility into acquisition quality, retention, player value, and profitability
- Build forecasting and decision-support frameworks for leadership
- Deliver insights that improve growth, operational efficiency, and player experience
- Become a strategic partner to the leadership team
Skills
- 5+ years of experience in analytics, strategy, product analytics, gaming analytics, or related fields
- Strong SQL and business intelligence experience
- Ability to translate data into business recommendations and commercial decisions
- Experience working with senior stakeholders and cross-functional teams
- Strong analytical, communication, and problem-solving skills
- Experience within Sweepstakes Casino, Online Casino, iGaming, Sports Betting, or Social Casino
- Experience with player value, retention, CRM, payments, fraud, or promotional analytics
- Experience with forecasting, experimentation, and statistical analysis
- Familiarity with Databricks, Snowflake, Power BI, Tableau, Python, or similar analytics tools
Company Overview