Note: The job is a remote job and is open to candidates in USA. Casechek is on a mission to innovate the implant supply chain and bring greater transparency to the cost of patient care. We are seeking a Growth Marketing Manager to own demand generation and drive awareness, pipeline growth, and revenue across our Procurement and Payment Solutions.
Responsibilities
- Own the end-to-end demand generation strategy and execution, building and managing integrated campaigns that generate qualified pipeline and create opportunities for the Commercial team
- Drive pipeline acceleration programs that move opportunities through the funnel faster and improve conversion at each stage
- Design and run account-based marketing (ABM) programs against target accounts in partnership with Sales, orchestrating multi-channel plays that engage and convert priority hospitals and health systems
- Plan, build, and execute multi-channel campaigns, including webinars, events, email, paid, and content programs that drive measurable awareness and demand
- Own lead management, scoring, routing, and attribution, and maintain a reporting framework that ties campaigns to pipeline, opportunities, and marketing-influenced revenue
- Continuously analyze funnel performance, conversion rates, and return on marketing investment to inform where to invest next
- Manage the marketing automation platform and its integration with Salesforce to ensure clean data, reliable lead flow, and accurate reporting across the funnel
- Partner closely with Sales on shared pipeline goals, service-level agreements for lead follow-up, and feedback loops that keep targeting, messaging, and handoffs tight
- Collaborate with Product and Customer Success to align campaigns with launches, expansion motions, and the realities of customer needs in market
Skills
- 5-8+ years of experience in B2B SaaS growth marketing, demand generation, or revenue marketing
- Demonstrated track record of generating qualified pipeline and marketing-influenced revenue in support of an enterprise sales organization
- Strong analytical and reporting skills, with comfort owning metrics such as qualified pipeline generated, opportunities created, conversion rates, campaign performance, and ROMI
- Hands-on expertise with CRM software and Marketing Automation (Salesforce and Pardot preferred), including lead management and attribution
- Ability to operate strategically while remaining highly hands-on as an individual contributor
- Comfortable with MS Excel (analyzing spreadsheets and charts) as well as Microsoft PowerPoint
- Bachelor's degree in Marketing, Business Administration or relevant field
- Experience in managing 1-3 direct reports is strongly preferred
- Experience in Healthcare strongly preferred: Healthcare Technology, Healthcare Supply Chain, Revenue Cycle, Medical Devices, or Hospital Operations
- MBA preferred
Benefits
- Competitive Salary and Annual Bonus
- Opportunity for Long-Term Incentives (LTI) – Be part of our success with equity or long-term incentive plans that grow with the company.
- 401(k) Match – Invest in your future with our generous matching program to help you build long-term financial security.
- Work-from-Home Flexibility – Enjoy the freedom to work where you're most productive with a supportive hybrid (Chicago) or remote setup (National).
- Flexible Time Off (Unlimited PTO) – Recharge and focus on what matters most with unlimited paid time off tailored to your needs.
- Parental Leave – Take time to bond and care for your growing family with fully paid parental leave options.
- Comprehensive Medical and Dental Benefits – Prioritize your health and well-being with premium plans for you and your family.
- Brand-New Pro-Level Laptop – Equipped with top-tier tools and technology to set you up for success from day one.
- Annual Education Budget – Expand your skills and knowledge with dedicated funding for courses, certifications, and learning resources.
Company Overview