[Remote] Head of Brand Design and Creative

Note: The job is a remote job and is open to candidates in USA. Wave is on a mission to make Africa the first cashless continent by building accessible financial services. The Head of Brand Design and Creative will define and lead the brand design strategy, build a high-performing creative team, and ensure brand consistency to support Wave's growth across Africa. Responsibilities • Define and lead Wave’s brand design strategy, ensuring it supports business objectives across all markets • Conceive and implement scalable brand systems, guidelines, approval processes and quality standards to ensure consistency and local adaptability • Build, structure, and lead a global team of brand designers and creative leads • Establish clear creative processes, intake systems, prioritisation frameworks, and review cadences to improve efficiency and quality • Partner closely with Marketing, Growth, Product and leadership to align creative output with strategic priorities • Lead and facilitate high-level creative direction sessions and provide clear, actionable feedback that elevates the team’s work • Collaborate and optimize relationship with external agencies, production partners, and vendors • Set performance standards, mentor team members, and build career development paths Skills • 10+ years of experience in brand design or creative leadership roles • Experience leading and scaling creative teams in high-growth environments • Proven ability to design and implement scalable creative systems and governance frameworks • Experience operating across multiple markets or regions • Strong strategic thinking paired with high creative standards • Experience managing agencies and external partners • Fluent in English (French is a strong advantage) • Hold a BSc/BA in advertising, fine art, design, or a relevant field • You will be occasionally be required to travel to our operating markets • Have successfully built and scaled creative or brand teams in high-growth, multi-market environments • Demonstrate strong organisational leadership, with the ability to implement structured processes and operating models • Have a proven track record of translating brand strategy into scalable systems and consistent execution • Are experienced in cross-functional leadership and influencing senior stakeholders • Bring experience managing external agencies and complex production workflows • Have strong business acumen and understand how brand contributes to growth, trust, and customer adoption • Combine high creative standards with operational rigor and accountability Benefits • Subsidised health insurance for you and your dependents, and retirement contributions (both vary from country to country) • 6 months of fully paid parental leave and subsidised fertility assistance • Unlimited vacation with a 20-day minimum requirement • $10,000 annual charitable donation matching Company Overview • Wave Mobile Money provides an app-based financial solution to save, transfer, and borrow money. It was founded in 2008, and is headquartered in Dakar, Dakar, SEN, with a workforce of 1001-5000 employees. Its website is https://www.wave.com. Apply tot his job Apply To this Job