Note: The job is a remote job and is open to candidates in USA. Bel is a company on a mission, committed to innovation and social purpose through its beloved snack brands. The National Account Manager, C-Store East will drive sales growth and manage key customer relationships within the C-store channel, collaborating with various internal teams to optimize execution and achieve business results.
Responsibilities
- Own day-to-day management of assigned C-store accounts, delivering against net sales, distribution, and profitability targets
- Develop and execute customer-specific business plans aligned with broader channel strategies
- Build and maintain strong relationships with key customers, distributors, and broker partners to drive growth
- Identify opportunities to expand distribution, improve assortment, and enhance in-store execution
- Partner cross-functionally with Sales, Marketing, Category Leadership, and Supply Chain to ensure successful execution of customer and channel plans
- Analyze sales performance, customer data, and market trends to identify risks and opportunities and recommend action plans
- Support route-to-market execution (e.g., warehouse, distributor, and direct models) in alignment with channel strategy
- Collaborate with broker partners to ensure clear priorities, accountability, and execution of programs
- Lead customer presentations, including line reviews, new item sell-ins, and promotional planning
- Manage trade spend and promotional investments to deliver against financial targets
- Monitor competitive activity and provide insights to inform business decisions
- Contribute to innovation commercialization by supporting new item launches and customer adoption
- Provide regular business updates and reporting on key KPIs to sales leadership
Skills
- Bachelor's degree and/or equivalent experience required
- Minimum of 5 years of food sales or CPG experience, preferably within the C-store or convenience channel
- Experience working with brokers, distributors, and key national or regional accounts
- Strong account management and relationship-building skills
- Demonstrated ability to execute sales strategies and deliver against business objectives
- Solid analytical skills with the ability to interpret sales and market data
- Working knowledge of route-to-market models and distributor networks
- Ability to manage multiple priorities in a fast-paced environment
- Self-starter with strong organizational skills and attention to detail
- Effective communicator with the ability to influence cross-functional partners
- Professional presence with strong presentation skills for customer-facing interactions
Benefits
- Bonus Potential: 30%
- Car Allowance
- PTO, Medical, Dental Vision, 401k match and more!
Company Overview