Note: The job is a remote job and is open to candidates in USA. Plan A Technologies is seeking a talented PR & Content Marketing Specialist to spearhead our brand narrative and accelerate inbound growth. In this role, you will craft compelling content that builds authority and drives client engagement, while also managing media relations and thought leadership initiatives.
Responsibilities
- Shape the Narrative: Co-author and execute our overarching brand and content strategy across all major digital channels
- Drive Inbound Growth: Craft high-impact, client-facing collateral—including proposals, brochures, and targeted campaigns—designed to capture and convert high-value leads
- Media Relations & Pitching: Secure high-tier earned media by building relationships with journalists, tech bloggers, and industry influencers
- Thought Leadership: Author deep-dive white papers, sharp op-eds, and narrative-driven infographics on cutting-edge technology trends
- Social & Virality: Develop punchy, high-engagement content tailored for social platforms to amplify our brand voice and spark industry conversation
- SEO Optimization: Apply robust on-page optimization best practices to ensure our content ranks high and cuts through the digital noise
- Award Recognition: Identify, draft, and submit compelling applications for industry awards to cement Plan A’s market leadership
- Data-Driven Iteration: Track and analyze key performance metrics (open rates, CTRs, conversions) to relentlessly optimize outreach and ROI
Skills
- 5+ years of dedicated experience in PR, content marketing, or journalism
- Deep experience in B2B tech marketing is a massive plus
- Flawless English prose with the versatility to switch seamlessly between authoritative thought leadership and snappy, conversational copy
- A portfolio demonstrating success across emails, blogs, social media, and long-form digital campaigns that measurably move the needle
- A strong grasp of search intent, keyword integration, and content optimization strategies
- The organizational horsepower to manage multiple high-priority campaigns simultaneously in a fast-paced environment without sacrificing attention to detail
Benefits
- You’ll get a generous vacation schedule
- A brand new laptop
- Other goodies
Company Overview