Note: The job is a remote job and is open to candidates in USA. ROI·DNA is a full-service digital marketing agency delivering category-leading solutions to accelerate revenue for leading brands worldwide. The Senior Media Manager will focus on B2B media buying and planning, driving successful media initiatives for clients in various tech verticals.
Skills
- 5+ years of experience in B2B media buying
- 3-5 years of experience in media planning or similar
- Must have hands-on experience planning and buying content syndication and direct publisher programs
- Client-facing experience and digital marketing experience are a must
- Prior experience working with various content syndication and publishers focused on the B2B market in IT, Security, Fintech, Marketing, Healthcare, and other tech vertical publishers
- Technically adept with a pulse on trends and innovations within the digital space
- Detail-oriented with strong analytical skills, ability to find opportunities and insights from large amounts of unstructured data
- Strong collaboration skills, able to work with multiple clients and departments to accomplish goals
- Advanced knowledge of digital marketing channels and concepts
- Superb time and project management skills
- Excellent communication – both written and verbal
- Adept at critical thinking to strengthen media initiatives for quality vs. entering a routine process for quantity
- Agency experience is preferred but not required
- Account Based Marketing (ABM) experience is preferred
- Prior experience planning and buying multifaceted programs (such as those that include an event sponsorship plus display banners plus promoted social posts) with publishers such as Forbes, eMarketer, NY Times, IDG, WSJ, SC Media, Financial Times, DarkReading, and similar publications is strongly preferred
- Experience with B2B technology partners is strongly preferred
- Hands-on experience with Integrate and/or Convertr is strongly preferred
Benefits
- 100% remote
- Medical, Dental, Vision, Pre-tax medical & dependent care FSAs
- 401(k) matching program
- 20 days PTO, 11 Paid holidays & 10 Sick days
- Up to 12 weeks of Parental leave
- Monthly stipends for wellness, mobile, and at-home WiFi use
- Pet Insurance
- Quarterly volunteer hours
- Company-paid certifications
- Performance reviews, opportunities for feedback, and 1x1s with anyone you want, whenever you want
Company Overview