Senior Account Manager: Digital Media (SEM & Social Ads)

PLEASE NOTE: This is an expression of interest in this opportunity at X Agency. We’re looking to hire for this role later into 2026. About the Senior Account Manager: SEM & Paid Social Channels X Agency is seeking a high-performing, results-driven Senior Digital Media Manager with a proven track record of driving measurable growth and revenue for clients. This role is ideal for a strategic and hands-on digital marketer who can develop and execute full-funnel paid media strategies across search and social ads for either ecommerce or lead generation clients. You will own the planning, execution, and optimization of campaigns across core advertising platforms, including our core surfaces Google, Bing, Meta, and LinkedIn and secondary channels like TikTok and Pinterest. From building lead generation and e-commerce strategies to managing daily budgets, audience targeting, and performance optimizations, you will play a critical role in delivering results against client growth objectives. The Senior Digital Media Manager will serve as a trusted partner to senior client stakeholders—translating data into insights, guiding strategy, and building strong, lasting relationships. Internally, you’ll contribute to operational excellence by improving processes, driving efficiency, and supporting broader agency growth initiatives within the paid media department. The ideal candidate is equal parts strategist and operator: analytical, proactive, and deeply passionate about digital marketing. You’re someone who thrives in a fast-paced, client-facing environment, is committed to continuous learning, and is comfortable owning both performance and communication across multiple accounts. About X Agency X Agency is an integrated digital marketing agency. Our team is distributed around the US. We have physical offices in Boston and Nashville. We’re growth marketers dedicated to crafting custom digital marketing roadmaps that exponentially increase profitability for our clients. Our dynamic team has a deep understanding of the broader digital marketing landscape and is able to tailor our work to a client's individual needs. Our decisions are data-driven, focusing solely on ROI and revenue. We are channel-agnostic, recommending programs based on each client’s overall company vision. Our mission is to deliver marketing performance that transforms businesses — and the people inside them. We combine rigorous testing, deep channel expertise, and a partner's commitment to every client we serve. We don't trade ROAS for revenue or revenue for ROAS. We engineer both. When our clients grow, their teams grow. When their teams grow, ours does too. We’re not here to play the game — we’re here to change it. RESPONSIBILITIES: • Work closely with management to develop and optimize Paid Search and Paid Social (Facebook, Instagram, Reddit, Pinterest, Twitter, TikTok) opportunities. • Lead campaign setup, daily optimizations, and creative reporting. • Resolve blockers in campaign performance and product feed management efficiently, maintaining clear communication with clients and internal teams. • Create and maintain campaigns by collaborating with team members for high-quality copywriting, graphic design, and product imagery. • Build and maintain long-term relationships with client senior leadership and maintain an intimate understanding of their business, competition, and marketing objectives. • Collaborate with marketing teams to design sales and promotional plans, ensuring the ability to track results and overall profitability. • Identify untapped product opportunities and seek out additional agency services to drive business growth and long-term strategy. • Develop and implement plans and programs that support both day-to-day account tasks and long-term business goals. • Regularly review client feedback and communicate with team members to address client needs. • Deliver strategically rooted, creatively driven work that produces measurable and profitable results for all clients. • Assist in proposal efforts and manage new business pitches from initial development to final signature. REQUIREMENTS: • 5+ years of experience with Google Adwords, Google Shopping, Bing, Meta Business Manager • Experience with Meta Commerce Manager (Catalog, Product Sets), Shops, Event Manager, and Pixel integration. • Proficiency in other Social platforms (LinkedIn, TikTok, Pinterest, etc.) • Experience with Google Tag Manager (GTM) and Conversion Tracking • Fluent in Google Workspace • An expert in Google Sheets, including formula usage • Product feed creation and optimization experience with Google Merchant Center via FTP/ XML or 3rd party tools such as Shopify, Woocommerce, Feedonomics, or similar • Proactive in strategic and effective use of AI in daily work; thinks out of the box to utilize AI and other technology to drive efficiency and effectiveness in ad campaigns and other work activities • Analytical and data-driven when it comes to decision-making, marketing strategy and performance. • Deep understanding of and experience in ecommerce • Exceptional interpersonal, written and verbal communication skills • Ability to work independently while following overall company strategy and client strategy • Ability to adapt and respond to multiple incoming requests and shifting priorities • Takes incredible pride in own work, self- motivated, passionate about driving client growth, prioritizes going the extra mile to overachieve and deliver results • Bachelor’s degree required You’ll Stand Out From the Crowd if you have: • Experience in eCommerce CMS platforms or Lead Gen CMS/ERPs • Experience managing Amazon Ads • Experience with reporting tools such as Looker, Triple Whale, or similar • Familiarity with ClickUp or similar project management tool • Strong relationships with a network of clients • Experience being a leader or contributor in building relationships with clients including presentations to clients and prospects Pay: $75,000.00 - $80,000.00 per year Benefits: • 401(k) 6% Match • Dental insurance • Flexible spending account • Health insurance • Paid parental leave • Paid time off • Vision insurance Application Question(s): • Live in the lower 48 States of the USA Education: • Bachelor's (Required) Experience: • Google Adwords, Google Shopping, Bing, Meta Business Manager : 5 years (Required) Work Location: Remote Apply tot his job Apply To this Job