<meta><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11.25pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="font-size:18pt;white-space:pre-wrap;">About the role</strong></b></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><span style="font-size:13.5pt;white-space:pre-wrap;">Nerdio is looking for a Senior Customer Marketing Manager to own the strategy and hands-on execution of our customer expansion marketing programs, with a primary focus on driving cross-sell and upsell revenue across our existing customer base.</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;text-align:start;"=""><span style="font-size:13.5pt;white-space:pre-wrap;">This is a senior individual contributor role built for a highly analytical, deeply operational marketer who thrives on building programs end-to-end — from identifying expansion opportunities in the data to launching targeted campaigns and tracking revenue impact. You will own your programs from brief to results, with the autonomy to prioritize and execute without needing layers of approval.</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;text-align:start;"=""><span style="font-size:13.5pt;white-space:pre-wrap;">You will serve as the primary marketing partner to Customer Success for expansion initiatives, and will collaborate closely with Sales, RevOps, Product Marketing, and Demand Gen to turn customer insights into scalable, repeatable revenue-driving plays. Actively leverage AI to improve speed, personalization, and program efficiency.</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11.25pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="font-size:18pt;white-space:pre-wrap;">What you'll do</strong></b></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="font-size:13.5pt;white-space:pre-wrap;">Customer Expansion Strategy & Program Ownership</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Own the customer marketing strategy and roadmap focused on cross-sell and upsell growth across the customer lifecycle.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Build and maintain an account-based expansion framework aligned to customer segmentation, product adoption, firmographics, and growth potential.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Establish clear program priorities, success metrics, and execution plans in close partnership with Customer Success and Sales leadership.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Own customer marketing budget and make data-driven investment decisions to maximize expansion pipeline ROI.</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;text-align:start;"=""><b><strong style="font-size:13.5pt;white-space:pre-wrap;">Campaign Design & Execution (Hands-On)</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Design, launch, and optimize targeted expansion campaigns for priority customer segments and strategic accounts.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Translate account plans and product expansion goals into actionable marketing plays — including lifecycle emails, digital touchpoints, event invitations, webinars, and direct outreach.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Activate existing marketing channels and assets (lifecycle, email, events, webinars, content, digital, product marketing, partner programs) to reach customers at the right moment.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Identify gaps in tooling, data, or assets and work cross-functionally to close them.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Actively leverage AI to personalize campaigns, accelerate content production, and improve program efficiency at scale.</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;text-align:start;"=""><b><strong style="font-size:13.5pt;white-space:pre-wrap;">Data, Insights & Measurement</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Use customer data, product usage signals, intent data, and pipeline data to identify expansion opportunities and prioritize target accounts.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Define success metrics and build reporting frameworks to track expansion pipeline, revenue influence, engagement rates, and program ROI.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Develop dashboards and analysis that inform prioritization, optimization, and executive reporting.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Continuously test, iterate, and refine programs based on performance.</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;text-align:start;"=""><b><strong style="font-size:13.5pt;white-space:pre-wrap;">Cross-Functional Partnership</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Serve as the primary marketing partner to Customer Success leadership for expansion (cross-sell and upsell) initiatives.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Collaborate with Sales, RevOps, Marketing Ops, Demand Gen, and Product Marketing to align messaging, targeting, and execution.</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Provide expansion insights and campaign performance data to stakeholders and leadership on a regular cadence.</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="font-size:18pt;white-space:pre-wrap;">Metrics of Success</strong></b></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><span style="font-size:13.5pt;white-space:pre-wrap;">Success in this role will be measured by: </span></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Cross-sell and upsell pipeline generated from customer marketing programs</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Expansion revenue sourced and influenced by marketing</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Engagement and conversion rates within targeted customer accounts and segments</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Product adoption and attach rates for expansion products</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">ROI and efficiency of customer expansion programs</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Accuracy and usefulness of expansion reporting and forecasting</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Customer Success and Sales satisfaction with marketing support and partnership quality</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:13.5pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="font-size:18pt;white-space:pre-wrap;">Required Qualifications</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">7+ years of experience in B2B marketing, with significant experience in customer marketing, lifecycle marketing, account-based marketing, or expansion-focused roles</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Proven track record of driving cross-sell and upsell pipeline and revenue in a SaaS or recurring-revenue business</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Strong analytical and operational skillset; comfortable working directly in CRM, marketing automation, BI tools, and customer data platforms</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Experience designing and executing account-based marketing programs for existing customer segments</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Ability to operate as a senior IC, balancing strategic program planning with hands-on execution</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Excellent written and verbal communication skills; comfortable presenting to and partnering with senior stakeholders</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Experience managing program budgets and making data-driven investment decisions</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;text-align:start;"><span style="font-size:13.5pt;white-space:pre-wrap;">Comfort with and willingness to use AI tools to maximize impact and efficiency.</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11.25pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><b><strong style="font-size:18pt;white-space:pre-wrap;">Preferred Qualifications</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;"> Experience in a high-growth SaaS or cloud technology company</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Familiarity with Microsoft Azure, AVD, Windows 365, or similar cloud infrastructure ecosystems</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Experience working with or alongside a Customer Success function in a renewal/expansion motion</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Background with intent platforms and customer data tools (e.g., 6sense, Gainsight, Totango, or similar)</span></li><li style="font-size:13.5pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Experience with HubSpot, Salesforce, and marketing analytics platforms</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11.25pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;text-align:left;"=""><b><strong style="font-size:18pt;white-space:pre-wrap;">Benefits and Incentives</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Competitive Base and Incentive Plan</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Stock Options</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Health and Welfare Plans*</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Life and Disability Plans*</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Retirement Plan*</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Unlimited Flexible Paid Time Off, including your birthday off!</span></li><li style="font-size:11pt;margin:3px 0px;letter-spacing:0.25px;line-height:1.6;"><span style="font-size:13.5pt;white-space:pre-wrap;">Collaborative Team Culture</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11.25pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><span style="font-size:13.5pt;white-space:pre-wrap;">* Benefits for international employees, outside the US, vary by country. </span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11.25pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11.25pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><span style="font-size:13.5pt;white-space:pre-wrap;">Nerdio is committed to a diverse and inclusive workplace. Nerdio is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. </span></p>