Who we are
Softr is the first AI-native platform for building business apps such us internal tools and client portals, without any code.
If you’re interested in being on the cutting edge of technology and advancing your career at a fast-growing, lean, impact-driven company, then read on…
We launched Softr in 2020 with a single vision: to give 1 billion business users the ability to build the tools they need — without relying on developers, without learning to code.
Softr is now powering over 1 million builders worldwide - including companies like Netflix, Google, Stripe, UPS, and Clay, who build and run the systems that power their business operations.
We’re a fully remote, distributed and diverse team of curious, ambitious and driven individuals.
Role Overview
Softr is on a mission to give a billion people the power to build without code but that power only matters if people know how to use it. We're looking for a Video Education Manager who will become the face of Softr's education efforts, translating complex app-building and database concepts into video content that takes users from "what is Softr?" to "I just shipped a client portal." This isn't a talking-head content role it's a technical teaching role for someone who genuinely understands how to structure data, connect logic, and build real business apps, and can show that to a camera as clearly as they can explain it in text.
This role reports to Head of Growth and will work closely with Product, Support, and Marketing to make sure every tutorial, workshop, and academy track reflects what's actually shipping in the product and what users are actually getting stuck on.
Tasks
Responsibilities
- Own the Softr Academy end-to-end: Build and maintain our video library and academy curriculum, designing learning tracks that take users from 0-1 and eventually into advanced, database-driven app building.
- Script and produce technical tutorials: Write scripts and shoot consistent, high-quality video content covering Softr fundamentals, no-code database design, integrations, and real customer case study walkthroughs.
- Be the face of Softr education: Represent Softr in demos, tutorials, and educational content, building trust with users as a knowledgeable, technical guide not just a presenter.
- Design progressive learning paths: Develop a full suite of guided courses and segments tailored to where a user is in their Softr journey, from first-time builder to power user.
- Host live educational sessions: Plan and run workshops with partners and customers focused on going deeper into technical, database-oriented use cases.
- Partner cross-functionally: Work with Product to stay ahead of new features and with Support to identify the topics and gaps users most need explained.
Requirements
Required skills and experience
- Technical no-code fluency: You deeply understand how to build with no-code tools, relational databases, logic, workflows, and integrations, not just the surface-level UI.
- Video production experience: 3+ years of experience in instructional design, scripting, and video production, ideally at a SaaS or product-led company.
- On-camera presence: You're comfortable and confident in front of the camera as a forward-facing representative of the brand.
- Clear communicator: You can break down technical, database-driven concepts into simple, digestible language — in both written and verbal English.
- Workshop hosting experience: You've planned and hosted online workshops or webinars and know what a well-run live session takes.
- Curriculum design instincts: You think in terms of learning journeys and progressions, not one-off videos.
- Self-starter: You can take full ownership of a content library with minimal oversight and a get-things-done mindset.
- Genuine passion for no-code: You're excited by what no-code and AI-native tools make possible, and you want users to feel that excitement too.
*Please include examples of past face on camera videos and workshops you have hosted and produced, when applying!
Benefits
Why is Softr the best place to work?
- Fast-growing company and opportunity to make an impact on a large scale.
- Competitive salary and equity options.
- Fully remote and flexible work schedule.
- Build the Academy from scratch: You'll have the rare chance to design an entire education function from the ground up, shaping how over 1 million builders learn Softr.
- Annual company retreat and team gatherings.
- Opportunity to build up sales motion from the ground up and have an outsized impact on the company’s trajectory.
- Direct impact and visibility: As the face of Softr education, your work will be seen daily by users worldwide and you'll work closely with founders and leadership on what to teach next.
- Our customers love Softr (1M+ users and growing)! A daily dose of customer love and positive feedback that rewards your work.
- Backed by the best - we are well-resourced, profitable, and backed by best investors, like FirstMark Capital and the world’s best angel investors like Gokul Rajaram, Scott Belsky, , and more (check out the full list here).
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