Note: The job is a remote job and is open to candidates in USA. Fluency is a company focused on scaling digital ad operations and fostering an inclusive workplace. The Digital Advertising Strategist will manage digital advertising campaigns, optimize client strategies, and ensure alignment with client goals.
Responsibilities
- Respond directly to client requests and communication
- Leverage Fluency platform to manage digital advertising campaigns, analyze performance, and execute optimizations on a host of channels including but not limited to Google Ads, GDN, Google Shopping, Facebook, Instagram, Microsoft, YouTube, Programmatic advertising
- Proactively make recommendations to clients to improve strategy, performance, and business efficiencies
- Have a firm understanding of client goals, objectives and key performance indicators (KPI)
- Create reports to communicate strategic activities and performance improvements at scale
- Work with internal team members to ensure that Fluency’s Managed clients are properly supported
- Work directly with Advertising Engineers & Advertising Architects to ensure strategy alignment and execution of client goals
- Leverage Fluency to execute digital advertising campaigns at scale on multiple channels
- Manage incoming tickets and tasks
- Troubleshoot technical issues and validate system bugs
- QA new releases and Provide useful feedback to the Fluency products organization
- Contribute to internal process documentation
Skills
- 1-2 Years of Digital Advertising Campaign Management (Google Ads, Facebook)
- Experience building and managing moderately complex search campaigns
- Strong communication, analytical and presentation skills
- Demonstrated ability to manage and build strong client relationships
Benefits
- Discretionary bonus
- Equity options
- Comprehensive benefits package including; Medical, dental and vision coverage for employees and their families
- 401(k) plan with company match
- Four weeks of Combined Time Off (CTO), flexible schedule and and twelve holidays
- Maternity and parental leave
- Employee wellness programs and mental health support
- Remote work flexibility and home office stipends
Company Overview
Fluency provides a digital advertising operating system that allows users to manage digital advertising campaigns across platforms. It was founded in 2017, and is headquartered in Burlington, Vermont, USA, with a workforce of 51-200 employees. Its website is https://www.fluency.inc.