Note: The job is a remote job and is open to candidates in USA. Xcel Agency Inc. is a leading digital marketing agency that specializes in helping global brands increase their online visibility. They are seeking an Eloqua Campaign Consultant responsible for managing email marketing campaigns, building HTML emails, and creating dashboards to track campaign performance.
Responsibilities
- Interacting with various business user groups for gathering the requirements and translating business needs to technical requirements
- Design and Build HTML emails (custom templates), general email, newsletter design, building responsive HTML emails
- Building the Lead Score Model to leverage the contacts in the Eloqua database as per the client's requirements
- Manage email marketing campaigns, implementation of A/B tests and delivery optimization
- Understanding the campaign objective, campaign plan, and process to provide suggestions in improving the leads
- Design Forms and landing pages for collecting leads from all sources
- Creating Custom data objects and monitor the data changes using Custom object record services
- Creating Dashboards, reporting metrics for all the assets and campaigns
Skills
- Interacting with various business user groups for gathering the requirements and translating business needs to technical requirements
- Design and Build HTML emails (custom templates), general email, newsletter design, building responsive HTML emails
- Building the Lead Score Model to leverage the contacts in the Eloqua database as per the client's requirements
- Manage email marketing campaigns, implementation of A/B tests and delivery optimization
- Understanding the campaign objective, campaign plan, and process to provide suggestions in improving the leads
- Design Forms and landing pages for collecting leads from all sources
- Creating Custom data objects and monitor the data changes using Custom object record services
- Creating Dashboards, reporting metrics for all the assets and campaigns
Company Overview